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Hello, I'm Helen​ Wright

I specialise in offering wrap-around-care to expectant and new families, by helping to release fear and anxiety around pregnancy, labour, birth and parenthood.


I do this through my work as a Perinatal Emotional Health & Wellbeing Coach, Hypnotherapist & Antenatal Educator, Placenta Remedies Specialist and Family Meet Up Host.

Whatever challenge you are facing, whatever fear or worry you are feeling, may you know that you are not alone. I am here for you.

"After working with Helen, you can expect to experience a seismic shift in the way you think, feel and act!"

I Can Help You If...

You Want To:

  • say goodbye to fear and anxiety;

  • let go of self doubt and negative self-talk;

  • release negative emotions;

  • feel more confident, calm and in control; 

  • look forward to a positive pregnancy, birth and postnatal experience;

  • be supported to heal and thrive after the birth of your baby;

  • discover your 'village'. 

My Promise

The most effective way to reduce feelings of fear and anxiety, isn't simply to cross your fingers and hope for the best; the key is to gain mastery over your emotional health. By focusing on those areas of your life which you can control and which you can influence, you will drastically reduce your stress levels and anxiety, and be able to stay more focused, calm and in control. 


Whatever's going on for you right now, may you know that I am here for you, every step of the way.


If you're ready to experience a profound transformation and powerful shift in the way you think, feel and act, let's have a chat and start planning a way forward for you.

My Story

 When I was pregnant with my first baby in 2015, my partner and I attended a hypnobirthing course. Whilst this might sound dramatic - it completely changed the course of my life. I was gifted the most powerful and transformational mindset tools, which carried me peacefully through pregnancy and childbirth and set me up with new-found skills for life.


My experience was so transformative that I decided to become an antenatal and hypnobirthing instructor. I was called to share my wisdom and inspire expectant parents to use these life changing tools and techniques to positively affect their birthing experience. I studied and trained during maternity leave, set up a business and retired from my 16 year career as a primary school teacher and senior school leader. 

The following year, whilst pregnant with my daughter, I trained to become a Placenta Remedies Specialist with IPEN. The year after that, I became the London based Training Instructor for IPEN.

During this time, I also co-founded the Tower Hamlets Family Meet Up with my co-wing-mama Dr Mel Pinet, AKA East London's baby wearing queen: @wrapahug_sling_library. We meet on the 1st Thursday of every month.

When the pandemic hit in March 2020, I spent a large part of lockdown delving even deeper into the fascinating world of positive applied psychology. Having now supported thousands of women, birthing people, their partners and their babies, I knew there was a need for emotional health and wellbeing support on a deeper and wider scale - and so, The Emotional FreedMum* Formula was born. 

You'll find a wealth of information here on the website, I also warmly invite you to join my various social media communities. If you can't find what you're looking for, you have any questions or you'd like to have a chat, please feel free to contact me by email and I'll get back to you as soon as I can.

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